
Hello,
At our Marketing Above the Noise networking roundtable, we asked a simple yet revealing question:
"What's your go-to platform for marketing and outreach?"
The overwhelming answer? LinkedIn.

That's no surprise—But if LinkedIn is so essential, why does everyone except a certain few feel frustrated and at their wit's end?
Let's talk about the elephant in the room: Could you be shadowbanned?
What Is Shadowbanning and Why Should You Care?
Shadowbanning is when LinkedIn quietly suppresses your content. No notifications. No warnings. Just less reach, fewer interactions, and more frustration. By the way, it's nothing personal; it's just algorithms.
You spend hours crafting the perfect post, only for it to disappear into a black hole. Sound familiar? I know it does for me. Here's what I learned on how to tell if you're being shadowbanned:
Sudden Drop in Engagement: Posts that used to get hundreds of views and comments now barely scratch double digits. That's me
You've "Vanished": Connections asking, "Why aren't you posting anymore?" even though you are. It happened to me at the roundtable.
Hashtag Ghosting: Your posts don't show up in hashtag feeds, cutting you off from new audiences. That needs further research.
It's not just frustrating—it's affecting your influence, your cash flow, and your ability to grow.
The Real Frustration of Being Ignored
We've been there. We have tried everything: heartfelt stories, in-depth articles, videos, carousels, GIFs—you name it. We've poured our passion and expertise into posts, only to watch them fade into the dead-post cemetery.
Meanwhile, superficial memes and low-effort content seem to thrive, pulling in hundreds of likes and comments. Why? Is it bad luck? Algorithm misunderstandings? Or something deeper?
Why Does Shadowbanning Happen?
While LinkedIn doesn't openly admit to shadowbanning, here are a few common triggers:
Posting External Links: Posts that lead users away from LinkedIn are often deprioritized.
Slow Engagement: Posts that don't gain traction in their early hours get buried.
Posting Too Often (or Too Rarely): Extreme can hurt how LinkedIn prioritizes your content.
Content Formats: Text posts and carousels often perform better than videos or static images. And yet, everyone says that video is the current trend.
These challenges can feel like a moving target, but here's the good news: you can take control.
How to Break Free from the Shadows
If you suspect shadowbanning is impacting your reach, here's how to fight back:
Lead With Value: Share stories and ideas that spark authentic conversations and meaningful interactions. I know we all have done this.
Engage Before You Post: Spend time liking, commenting, and interacting with others' posts before and after publishing. This is a more crucial factor than most people realize.
Post at Optimal Times: Experiment to find when your audience is most active. I never understood this, but it's what the experts say.
Use Links Strategically: Place links in the comments or wait until your post gains traction before adding them. I've stopped using links unless they are to other LinkedIn sites.
Leverage Communities: Share your content in relevant groups or with your inner circle to generate early engagement. Create your own pod and agree to comment on each other's posts relevantly. Add to the community as much as possible.
Take Back Your Voice
LinkedIn isn't broken, it's competitive. And if you want to stand out, you need a strategy that works with the platform, not against it. That's one of the reasons we are creating The AI Collective, our WhatsApp group.
🔑 Here's what you'll gain by joining our no-obligation WhatsApp group and attending our free networking roundtables:
Insider strategies to overcome algorithm challenges.
Actionable tips to boost your visibility and engagement by experts
A supportive community of like-minded professionals who get it.
👉 Don't miss out—reserve your spot now: https://www.digitalcc.us/roundtable
👉 Please contact pm@digitalcc.us to join our WhatsApp Group here: https://chat.whatsapp.com/DI7JnAVx6SRCoWfS0EaytM
Let's ensure all our voices get the attention they deserve.
We'll see you there.
Warmly,

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